February 8, 2021by Brian WeinerNo CommentsChanging The World One Thought At A Time.

Most people do not really want freedom, because freedom involves responsibility, and most people are frightened by responsibility.

The long-standing battle between freedom and responsibility is as old as time. Human beings believe that they want freedom above almost anything else, but when they are finally free, the accompanying responsibility can be overwhelming.

History is riddled with continued accounts of a society that is bristling under the weight of domination, an ensuing revolution, followed by chaos when the responsibility falls upon those who were dominated previously.

As a species, we highly value our autonomy. In doing so, we prioritize certain things so as to ensure that we have maintained freedom. But the overwhelming knowledge of our own vulnerability starts to weigh very heavily upon us at such a moment.

Freedom is one of the most powerful qualities of life. And as such, we must cherish and protect it with everything that we have, for fear of allowing it to disappear. This was certainly the underlying theme of our previous election.

And, as a great sage (Spiderman) one said: “With great power comes great responsibility.”

I hope your Monday is off to a beautiful start😊

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Written by Brian Weiner
When I was 5 years old, I discovered that the lemon tree in the backyard + dixie cups + water and sugar and I was in business. I have been hooked on that ever since. In 1979, I borrowed $14,000 to create a brand new product... photographic greeting cards with no text on the inside, called Paradise Photography. That was the start of The Illusion Factory. Since then, The Illusion Factory has been entrusted by all of the major studios and broadcasters with the advertising and marketing of over $7 billion in filmed, live, broadcast, gaming, AR, VR and regulated gaming forms of entertainment, generating more than $100 Billion in revenue and 265 awards for creativity and technology for our clients. When I took a break from film school at UCLA to move to Hawaii, my mother did not lecture me. Instead, she took 150 of her favorite aphorisms and in her beautiful calligraphy, wrote them artistically throughout a blank journal. That is the origin of the Lessons from the Mountain series. Since then, on my journeys to the top of a mountain to watch the sunrise, I have spent countless hours contemplating words of wisdom from the sages of all races, genders and political persuasions, constantly accumulating the thoughts to guide me on my life path. I hope you enjoy my books. Please let me know your thoughts, as I highly value your feedback!