The bad news is time flies. The good news is you’re the pilot. 


Are you a good steward of your own time schedule?

We are so quick to align ourselves with every deadline, and every requirement of ourselves. In that navigation, we are brokering segments of our own life against specific parameters which are presumably important to us, lest we would not give of our own time to partake.

Trying to fit everything into a life schedule can often times be a logistical quagmire. As we subdivide our time between our personal and professional worlds, we find ourselves at significant crossroads, in which we must ultimately prioritize specific variables, in order to ensure that our most important needs are met. 

While we are navigating these permutations, we are consistently evaluating details and leveraging our own resources, in order to ensure that we prioritize our best opportunities. 

As we drill down to the fine points of these choices, we do discover that there are many casualties along the way. 

These may come in the form of things that we wish we had time to learn or experience. They may come in the form of personal relationships that we wish we had more of our own time to dedicate towards or it may take the form of goals and aspirations that are imperative to be reached, and which, in many cases, overshadow some of the things we wish we could prioritize to the top of our list. 

The older we get, the more we are clear that time is our second greatest asset, falling only behind our health on the priority meter. When this happens, we become that much more protective of our respective schedule, in order to ensure we are living the life that we truly wish to live. 

There are times when we might wake up, metaphorically speaking, and recognize that we have enabled months and years to transpire in the course of our staying on some sort of a specific schedule, and as we become that much more aware of things, we might start to feel a yearning for some of the line items that became casualties in our schedule as a result of earlier prioritizations. 

Given our finite time on this precious planet, wouldn’t it make best sense to understand how and what will make us the most happy over the course of our life? 

With this knowledge clearly thought through, we are that much more capable of making the most informed decisions regarding how and where we are willing to spend our time, and with whom. 

Happy Sunday!

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Written by Brian Weiner
When I was 5 years old, I discovered that the lemon tree in the backyard + dixie cups + water and sugar and I was in business. I have been hooked on that ever since. In 1979, I borrowed $14,000 to create a brand new product... photographic greeting cards with no text on the inside, called Paradise Photography. That was the start of The Illusion Factory. Since then, The Illusion Factory has been entrusted by all of the major studios and broadcasters with the advertising and marketing of over $7 billion in filmed, live, broadcast, gaming, AR, VR and regulated gaming forms of entertainment, generating more than $100 Billion in revenue and 265 awards for creativity and technology for our clients. When I took a break from film school at UCLA to move to Hawaii, my mother did not lecture me. Instead, she took 150 of her favorite aphorisms and in her beautiful calligraphy, wrote them artistically throughout a blank journal. That is the origin of the Lessons from the Mountain series. Since then, on my journeys to the top of a mountain to watch the sunrise, I have spent countless hours contemplating words of wisdom from the sages of all races, genders and political persuasions, constantly accumulating the thoughts to guide me on my life path. I hope you enjoy my books. Please let me know your thoughts, as I highly value your feedback!