We rise by lifting others. 


What do you do every single day that is of service to others outside of your immediate friends and family? 

If your answer is “nothing,” perhaps this is your wake up call? 

Finding a little bit of time to provide value to people outside of your immediate circle, is a tremendous gift that you give yourself. Not so that you can self-gratuitously pat yourself on the back, but more importantly, so that you can know in your heart that you are part of something larger than your own life. 

I have been collecting thoughts for so many years, and in choosing to write these small musings on a daily basis, I have had the privilege of connecting with so many people on so many different levels, on topics that we would never have found to discuss under any other circumstance. 

In sharing meaningful philosophy, I find a core commitment in myself, to perpetually work to seek out these aphorisms and to try to find ever greater explanations as to what each of them means to me. 

In the course of your life, you might find your service to others by donating some of your time to a homeless shelter, or being part of something in your faith that goes out to help other people, or operating a hotline for people who are coping with mental health issues or other emotional duress. 

Whatever the permutation that connects for you, when you find this opportunity in life, you are well served to hear that calling and see if there is a bigger value in all of that for you, than that which you might have previously forecast. 

When you find yourself helping other people, there is a deep sense of understanding how and why we are not the most important being in the world, and instead enabling ourselves to search for more profound meaning in life, and thereby achieve greater levels of our own humanity. 

Only through these kinds of personal exercises might we ever get to the point where we truly understand how, where, and why we belong on this planet. 

Selfless acts of focused determination always yield rewards far greater than any of the time or energy spent on the act themselves. 

In your understanding of this most important truth, you will find yourself growing immensely. 

Happy Friday!

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Written by Brian Weiner
When I was 5 years old, I discovered that the lemon tree in the backyard + dixie cups + water and sugar and I was in business. I have been hooked on that ever since. In 1979, I borrowed $14,000 to create a brand new product... photographic greeting cards with no text on the inside, called Paradise Photography. That was the start of The Illusion Factory. Since then, The Illusion Factory has been entrusted by all of the major studios and broadcasters with the advertising and marketing of over $7 billion in filmed, live, broadcast, gaming, AR, VR and regulated gaming forms of entertainment, generating more than $100 Billion in revenue and 265 awards for creativity and technology for our clients. When I took a break from film school at UCLA to move to Hawaii, my mother did not lecture me. Instead, she took 150 of her favorite aphorisms and in her beautiful calligraphy, wrote them artistically throughout a blank journal. That is the origin of the Lessons from the Mountain series. Since then, on my journeys to the top of a mountain to watch the sunrise, I have spent countless hours contemplating words of wisdom from the sages of all races, genders and political persuasions, constantly accumulating the thoughts to guide me on my life path. I hope you enjoy my books. Please let me know your thoughts, as I highly value your feedback!