If you want to fly, give up everything that weights you down.

How much are you really willing to sacrifice in order to achieve that which you are determined to achieve?

At some point, every serious entrepreneur or any other person who is dedicated to achieving a substantial goal must come to terms with this decision.

There are many things that weight us down. These can be personal or professional obligations, financial commitments, logistical limitations, lack of knowledge or countless other variables that all potentially come into play in the course of accelerating at maximum potential towards whatever it is that we are set out to achieve.

Sometimes, the decision to change our priorities does not require extensive retooling of our lives, but other times, the choice to streamline our options in order that we might make the proper choices that will completely facilitate our opportunity to fly come with very difficult decisions. 

Is it always wise to make high-level sacrifices in order to achieve a specific goal? There are not any easy answers to that quandary. If anything, it is very clear that certain desires to fly come with the highest of price tags leaving everyone in a tenuous position of choosing between numerous uncomfortable options.

In the exploration of the choices at one’s disposal, it will be very clear that there are some key decisions that are not very likely to be opted for. This creates significant discord in the parties that are being forced to make these decisions. How could it not?

Sometimes it requires moving to another place, or taking loans in order to pay for something that is a shot at a better future. Sometimes it requires terminating a personal relationship, or putting it on hold to survive long distance. The sacrifices that are often made to take flight are not trivial in nature. 

To become airborne, requires a defiance of all of the laws, such that we are able to propel ourselves into the stratosphere, while ignoring all of the physical constraints that would most likely impede us. Understanding and preparation for a journey of magnitude could not be more vital to the best of outcomes. Choose wisely.

Happy Wednesday!

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Written by Brian Weiner
When I was 5 years old, I discovered that the lemon tree in the backyard + dixie cups + water and sugar and I was in business. I have been hooked on that ever since. In 1979, I borrowed $14,000 to create a brand new product... photographic greeting cards with no text on the inside, called Paradise Photography. That was the start of The Illusion Factory. Since then, The Illusion Factory has been entrusted by all of the major studios and broadcasters with the advertising and marketing of over $7 billion in filmed, live, broadcast, gaming, AR, VR and regulated gaming forms of entertainment, generating more than $100 Billion in revenue and 265 awards for creativity and technology for our clients. When I took a break from film school at UCLA to move to Hawaii, my mother did not lecture me. Instead, she took 150 of her favorite aphorisms and in her beautiful calligraphy, wrote them artistically throughout a blank journal. That is the origin of the Lessons from the Mountain series. Since then, on my journeys to the top of a mountain to watch the sunrise, I have spent countless hours contemplating words of wisdom from the sages of all races, genders and political persuasions, constantly accumulating the thoughts to guide me on my life path. I hope you enjoy my books. Please let me know your thoughts, as I highly value your feedback!